Dorsch Ford Parts

Dorsch Ford Parts, situated at 2641 Eaton Rd, Green Bay, WI 54311, USA, operates as a vital component of the extensive Dorsch Ford Lincoln Kia dealership. While the name specifically highlights "Parts," this establishment functions as a full-service automotive center, firmly entrenched in the category of Auto Repair Stations. It provides a comprehensive range of goods and services specifically tailored for Ford vehicles, alongside offerings for Lincoln and Kia models. You can reach Dorsch Ford Parts directly at (920) 469-3000 or via mobile at +1 920-469-3000.

The environment at Dorsch Ford Parts, as part of a large and established dealership, is designed to offer a professional and welcoming experience for customers. The facility is consistently described as "clean" and "well organized," indicative of a commitment to high standards. Upon arrival, customers can expect a well-appointed showroom for new and used vehicles, a dedicated parts counter staffed by knowledgeable professionals, and a comfortable customer lounge with amenities such as complimentary beverages and Wi-Fi. For those with children, a kids' playroom is also available. The service area itself is state-of-the-art, featuring numerous service bays (more than 25) and equipped with advanced diagnostic tools and technology to efficiently handle a wide array of automotive repairs and maintenance. The overall atmosphere aims to be friendly and relaxed, fostering a positive interaction for all visitors. The dealership has been serving the Green Bay community since 1970, which reflects a long-standing presence and commitment to maintaining a reputable environment for its clientele.

Dorsch Ford Parts, through its integration with the Dorsch Ford Lincoln Kia dealership, provides an extensive array of services and goods, making it a true one-stop shop for automotive needs in Green Bay. The "goods for sale" primarily consist of:

• Genuine OEM Parts: A comprehensive inventory of high-quality genuine Ford, Lincoln, and Kia Original Equipment Manufacturer (OEM) parts. These parts are recommended by the manufacturers to ensure optimal performance, efficiency, and longevity of the vehicle. This includes essential components such as oil and filters, fluids, bulbs, batteries, and brake components. They also offer a large selection of accessories and upgrades for personalization.

• Accessories and Customization: A full line of quality accessories, including bedliners, covers, running boards, heated seats, remote start systems, trailer tow hitches, and towing accessories. They are also a Diamond Dealer for WeatherTech products. Furthermore, they offer custom graphics and paint services, designed, printed, painted, and installed by their factory-trained technicians.

The "services" provided by Dorsch Ford are equally comprehensive, falling squarely within the definition of an Auto Repair Station:

• Certified Service Department: Staffed by Ford factory-trained and ASE-certified technicians with a combined experience of over 300 years, ensuring expert workmanship. They service all makes and models, though their specialization is in Ford, Lincoln, and Kia.

• Routine Maintenance: This includes essential services like oil changes (with proper engine oil viscosity selection, filter changes, and fluid top-offs), tire rotations, balancing, and seasonal tire changeovers.

• Brake Services: Comprehensive brake inspections, pad and rotor replacements, caliper repairs, and resurfacing of rotors.

• Tire Sales and Service: Offering a wide selection of standard, all-weather, performance, and all-terrain tires from major brands like Goodyear, Cooper, Michelin, BFGoodrich, Continental, Hankook, Bridgestone, Firestone, Pirelli, Yokohama, Toyo, and Nitto.

• Advanced Diagnostics and Repairs: Capable of handling complex mechanical issues, including transmission repairs, engine diagnostics, and issues with the exhaust system, AC/heating systems, and electrical components.

• Collision Center/Body Shop: A state-of-the-art collision center utilizing advanced technology like laser alignment, computerized paint mixing, and a down-draft/baking paint system. Their technicians are ASE certified and GM trained, and they are a direct repair facility for numerous insurance companies, focusing on restoring vehicles to their pre-accident condition using genuine GM parts for repairs.

• Rust Protection: Services aimed at protecting vehicles from the corrosive effects of moisture, salt, and humidity, helping to maintain their look and resale value.

• Recall and Software Updates: Offering services like software updates, even at the customer's home for convenience, demonstrating their commitment to vehicle safety and functionality.

Despite one "very bad experience" review, the overwhelming majority of online reviews for Dorsch Ford indicate a high level of customer satisfaction, with a 4.7-star rating from over 2,000 reviews on platforms like Cars.com. This suggests that the "very bad experience" mentioned might be an outlier or represent a specific isolated incident, as is common with large volume businesses. The key features that contribute to their generally positive reputation include:

• Highly Trained and Certified Technicians: The presence of factory-trained and ASE-certified technicians, with hundreds of years of combined experience, instills confidence in the quality of repairs and diagnostics.

• Comprehensive Service Offerings: The ability to handle everything from routine maintenance to complex mechanical repairs and full collision repair under one roof is a significant convenience for customers.

• Genuine OEM Parts: Using manufacturer-recommended parts ensures quality, fit, and performance, which is a major advantage over aftermarket alternatives.

• Strong Customer Service Focus: Numerous reviews praise the staff for being "friendly," "helpful," "professional," "courteous," and "efficient." Service advisors are often commended for clear explanations and keeping customers informed.

• Efficiency and Timeliness: Services are frequently noted as being "prompt," "quick," and "done in a timely manner." They offer early drop-off and late pick-up options, and sometimes even complimentary shuttle service and loaner vehicles for more extensive repairs.

• Customer Amenities: The comfortable waiting area with complimentary beverages, Wi-Fi, and a kids' play room enhances the customer experience during service visits.

• Warranty on Parts & Labor: They offer a 12-month/12,000-mile warranty on genuine factory-supplied parts, providing peace of mind to customers.

• "Peace of Mind Powered By Dorsch" Program: For certified pre-owned vehicles, this program includes a 6-month/6,000-mile comprehensive warranty, a 139-point inspection, and one free oil change, demonstrating their confidence in their vehicles and service.

• Community Involvement: Dorsch Ford has a long history of supporting local organizations like Rawhide, Boys & Girls Clubs of America, YMCA, and the Salvation Army Kroc Center, highlighting their commitment to the Green Bay community.

Dorsch Ford actively promotes its services and products through various channels. While specific short-term daily promotions are dynamic and best confirmed by direct contact, general promotional strategies and ongoing benefits include:

• Service & Parts Coupons/Specials: They frequently offer monthly service and parts coupons on their website to help customers save on auto repairs, including deals on tires, oil changes, and other maintenance services. Customers are encouraged to check their website regularly for updated offers.

• FordPass® Rewards: As a Ford dealership, they participate in the FordPass® Rewards program. Customers can earn points on eligible purchases of Ford, Motorcraft®, or Omnicraft™ parts and associated labor. These points can then be redeemed for future services, parts, or even toward the purchase of a new vehicle, fostering customer loyalty.

• Manufacturer Offers: They advertise various manufacturer incentives and cash-back offers on new vehicle purchases, including programs for college students and military personnel, which indirectly supports their parts and service departments by bringing in new vehicle owners.

• Online Scheduling and Parts Ordering: The convenience of scheduling service appointments online and ordering parts through their website is a significant promotional feature, streamlining the customer experience.

• Manager's Specials on Used Cars: While not directly parts-related, their used car specials help drive overall dealership traffic, benefiting all departments.

For any automotive needs, including genuine Ford parts or certified service, local users in Green Bay, WI, are advised to contact Dorsch Ford Parts at (920) 469-3000 or +1 920-469-3000, or visit their comprehensive facility at 2641 Eaton Rd to experience their full range of offerings and inquire about current promotions.