Total Truck

Total Truck, situated at 5102 NW 2nd St, Des Moines, IA 50313, USA, stands as a highly specialized Auto Repair Station that distinguishes itself by focusing comprehensively on trucks and SUVs. While many auto repair stations cater to a broad range of vehicles, Total Truck's expertise lies in offering sales, installation, and service for a vast array of truck accessories, lift kits, tires, wheels, and even commercial vehicle upfits. This specialization makes them a key destination for truck owners, enthusiasts, and businesses in the Des Moines area looking to customize, enhance, or maintain their heavy-duty and utility vehicles. Their approach combines parts sales with expert installation, providing a one-stop shop for specific truck-related needs.

The environment at Total Truck is designed to cater to the specific needs of truck and SUV owners. While details on customer waiting areas are not explicitly provided, a facility of this nature typically features a showroom displaying various truck accessories, tires, and wheels. The service bays would be equipped with specialized lifts and tools capable of handling larger vehicles, including trucks that require lift kit installations or heavy-duty component installations. The ambiance likely reflects a focus on functionality and ruggedness, appealing to the truck enthusiast demographic. Given their specialization, the staff would be knowledgeable about truck and SUV modifications, able to guide customers through various options for accessories, suspension systems, and performance upgrades. The shop is locally owned and has been operating since 1996, suggesting a long-standing presence and commitment to the Des Moines community, which often translates into a more personalized and trustworthy service environment.

Total Truck offers a diverse range of services and goods for sale, all centered around trucks and SUVs. Their core services include:

• Truck Accessory Sales & Installation: This is a major focus. They provide and install a wide variety of accessories, including running boards, exhaust systems (from brands like Corsa Performance Exhaust, Flowmaster, Gibson, MagnaFlow, MBRP Inc), toolboxes (e.g., DeeZee, UWS, Weather Guard), computer programmers and filters (aFe Power, Airaid, Bully Dog, Hypertech, Superchips, Edge Products, K&N), floor mats (Husky Liners, WeatherTech), bedliners (Penda Automotive, Bedrug), nerf bars, tonneau covers (including Stowe Cargo Tonneau Covers with built-in toolboxes), and many more to customize trucks to exact specifications.
• Lift Kits and Suspension Systems: Total Truck is highlighted as Iowa's main distributor for BDS lift kits and suspensions. They also sell and install other quality suspension system brands such as Zone Offroad, Rough Country Suspension Systems, ReadyLift, Fabtech, Cognito, Bullet Proof, and McGaughys. This is a significant area of expertise for customers looking to enhance their truck's appearance or off-road capability.
• Tire and Wheel Service: They offer a selection of top-performing wheel and tire brands (e.g., Mickey Thompson, Falcon, Toyo, Cooper, Nitto) and provide installation services, including mounting and balancing.
• Commercial Vehicle Upfits: Total Truck can customize work trucks and vans to meet specific commercial requirements. This includes installing storage bins, toolboxes, lift gates, and service bodies from brands like Masterack, Kargo Master, and Prime Design, transforming commercial vehicles into mobile workspaces.
• General Truck Repair and Maintenance (Implied): While not explicitly detailed as a primary service beyond installations, one customer's review mentions Total Truck fixing "a few other problems with my truck" that were outside of initial "lifting needs," suggesting they also handle general truck repair and diagnostics. This makes them a more comprehensive solution for truck owners.

The shop's operating hours are Monday to Friday from 8:00 AM to 5:30 PM, and Saturday from 8:00 AM to 12:00 PM, providing convenient access for customers. Their phone numbers are (515) 243-6677 and +1 515-243-6677.

Several key features distinguish Total Truck and contribute to its strong reputation:

• Specialization in Trucks & SUVs: Their dedicated focus means they possess in-depth knowledge and an extensive inventory specific to these vehicle types, offering solutions that a general auto shop might not.
• Honesty and Transparency: A customer explicitly praised their "honesty with issues and pricing," stating they "called me to confirm about fixing the problems before continuing." This builds immense trust, especially when unexpected issues arise.
• Competitive Pricing: The same customer noted that pricing was "way cheaper then my normal mechanic," highlighting their value proposition.
• Quality Workmanship: Reviews mention "Great work" and that the truck "looked and sounded amazing" after service, along with "installed it with care" for a hard top. This indicates a high standard of installation and repair.
• Comprehensive Accessory Selection: They offer an extensive line of truck accessories from numerous reputable brands, providing ample choices for customization.
• Expert Installation: Beyond just selling parts, they have experienced technicians who are experts in installing the products they sell, including complex lift kits and commercial upfits.
• Customer Service: "Great guys Great service!" is a recurring theme, emphasizing a friendly and helpful approach.
• Local and Established: Being locally owned since 1996 signifies a long-standing commitment to the community and an established presence, often indicative of reliability.

These features collectively position Total Truck as a trusted expert for truck and SUV owners in the Des Moines area.

From a promotional standpoint, the most compelling information for Total Truck comes directly from its customer testimonials. The enthusiastic recommendations and specific details shared by satisfied clients are powerful marketing assets. Key promotional messages derived from the reviews include:

• "100% recommend Total Truck with your truck lifting needs": A direct and strong endorsement for their specialization.
• "Total Truck was completely honest with issues and pricing": This tackles a common pain point in auto repair and builds trust.
• "pricing was way cheaper then my normal mechanic": A clear competitive advantage related to cost-effectiveness.
• "The truck looked and sounded amazing": Highlighting tangible, positive results of their work.
• "They took the time to find the best price and installed it with care": Emphasizing both value and meticulous attention to detail.
• "Great guys Great service!": Simple yet effective praise for their customer-centric approach.

Beyond direct customer quotes, their website likely serves as a primary promotional platform, showcasing their vast inventory of accessories, brands they carry, and detailed descriptions of their installation services. They probably also engage in local digital marketing, targeting truck and SUV owners in Des Moines and central Iowa. The fact that they are authorized dealers and installers for major brands like Rough Country and BDS Suspension also serves as a strong promotional point, indicating a stamp of approval from leading manufacturers in the aftermarket industry. Their history of being "locally owned since 1996" also provides a sense of established reliability and community connection.