Eastern Auto Company

Located at 26350 Eight Mile W, Southfield, MI 48033, USA, Eastern Auto Company stands as an established presence in the local automotive service industry. With over 27 years of experience serving the metro Detroit area, this establishment focuses primarily on providing specialized services for European luxury vehicles, notably BMW and Mercedes-Benz.

As an "Auto Repair Station," Eastern Auto Company offers a range of services designed to keep these high-end vehicles performing at their best. Their core offerings encompass not only intricate service and repair work but also include aspects of sales and body repair, aiming to be a comprehensive solution for European luxury car owners in the region. This specialization means that technicians at Eastern Auto Company are expected to have a deep understanding of the specific engineering and diagnostic needs of brands like BMW and Mercedes-Benz, which often differ significantly from domestic or other imported vehicles.

The environment at Eastern Auto Company is structured to provide a convenient and comfortable experience for its clientele. Customers can expect a clean and modern lobby while they wait for their vehicles. To further enhance convenience, the company offers practical amenities such as free Wi-Fi, refreshments, and a free shuttle service. These details contribute to a customer-centric atmosphere, aiming to minimize the disruption that vehicle maintenance can cause to daily routines.

A key feature of Eastern Auto Company's service is their commitment to quality, evidenced by a 12-month/12,000-mile warranty on all repairs. This warranty provides a measure of assurance for customers, indicating that the work performed is backed by the company. Their operational hours are Monday through Friday from 8:30 AM to 5:30 PM, and on Saturdays from 8:30 AM to 3:30 PM, with the facility being closed on Sundays. This schedule caters to both weekday and weekend customer needs, offering flexibility for appointments.

When considering customer feedback, Eastern Auto Company presents a mixed picture. Some customers have expressed significant satisfaction, highlighting positive experiences. For example, one review praises the company for expertly installing a "BRAND NEW BMW ENGINE" and commends the "Good guys 💪🏼" for a problem-free outcome. Another long-term customer of BMW M5 models specifically noted "Nothing but great service. They make your visit very personal and the prices are good. Much cheaper than the dealership. Highly recommended." This suggests that for some, the specialized knowledge and personal touch provided by Eastern Auto Company have been highly valued, offering a viable and more affordable alternative to dealership services.

However, it is important to acknowledge that not all experiences have been uniformly positive. One particular review details a highly negative encounter, citing issues such as a significant delay in vehicle inspection (7 days), alleged miscommunication and lying about the service timeline, and a perceived lack of understanding regarding the vehicle's problems even after extensive waiting. The customer recounted having to repeatedly explain the reason for the vehicle being in the shop and ultimately picking up the vehicle after 10 days with no resolution. This specific feedback points to potential inconsistencies in service delivery, communication, or diagnostic capabilities, leading to frustration for some customers.

Regarding auto parts, while Eastern Auto Company primarily functions as an auto repair station, it is implicit that they source and utilize a variety of auto parts for the repairs they undertake. As specialists in European luxury vehicles, it is reasonable to infer that they would either stock or have ready access to the specific parts required for BMW and Mercedes-Benz models, which often involve specialized components. However, there is no explicit information available to suggest they operate as a retail auto parts store in the traditional sense, where customers can walk in and purchase parts over the counter without associated repair services. Their focus appears to be on providing comprehensive repair solutions that include the necessary parts rather than selling parts independently.

In terms of promotional information, the most compelling aspect for Eastern Auto Company appears to be its long-standing presence in the community (over 27 years) and its specialization in European luxury vehicles. The offered amenities like free shuttle service, Wi-Fi, refreshments, and especially the 12-month/12,000-mile warranty on repairs serve as significant customer incentives. While specific, ongoing promotional campaigns are not detailed in the provided information, these inherent benefits act as a form of promotion, emphasizing convenience, comfort, and reliability for potential customers seeking specialized European auto repair.

In summary, Eastern Auto Company positions itself as a specialized auto repair station for European luxury vehicles in Southfield, MI. They offer a range of services from comprehensive repairs to body work, coupled with customer-focused amenities and a warranty on their work. While some customers highly praise their expertise and service, particularly for BMWs, other experiences highlight areas where consistency in communication and service delivery might be a concern. For local users in Southfield, Eastern Auto Company represents an option for specialized care of their BMWs and Mercedes-Benz vehicles, emphasizing a focus on expert service and a customer-friendly environment.