Autopart International

Autopart International, located at 1125 Northmeadow Pkwy #116, Roswell, GA 30076, USA, and reachable via phone at (770) 664-8394 or mobile at +1 770-664-8394, is a prominent entity within the "Auto Repair Stations" platform category. However, it's crucial to understand that Autopart International operates primarily as a wholesale distributor and supplier of automotive parts, rather than a direct car repair service for individual consumers. Their core business model revolves around providing essential goods to professional service providers, such as auto repair shops, dealerships, and fleet operators, thereby enabling the broader automotive repair industry to function efficiently. Headquartered in Norton, MA, Autopart International has a long history, starting in 1957 as Foreign Autopart, an import parts specialist, and has grown to over 160 stores across 14 states, including this Roswell, GA location.

The facility at 1125 Northmeadow Pkwy #116 in Roswell, GA, functions as a dedicated distribution center and counter service specifically for commercial clients. Unlike a retail store for the general public, the environment is optimized for efficient order fulfillment, inventory management, and quick dispatch of parts to professional automotive businesses. It would typically feature a large warehouse storing an extensive array of auto parts, organized for rapid retrieval. There would be a counter area for professional mechanics or their representatives to place orders, pick up parts, and interact with knowledgeable staff. The location within a business park or commercial area on Northmeadow Pkwy in Roswell ensures accessibility for local repair shops. The emphasis of the environment is on speed, accuracy, and supporting the operational needs of their professional clientele, rather than on consumer-facing retail displays.

Autopart International specializes in providing "premium auto parts" for both import and domestic vehicles, catering specifically to the "Professional Service Provider." Their extensive catalog and offerings include:

• Vast Inventory of Parts: Autopart International boasts an expansive inventory, covering a wide range of components for virtually all makes and models. This includes:
  • Brakes: Premium brake pads (e.g., OEF3 Brake Pads), calipers, rotors, and related hardware.
  • Chassis and Suspension: Shocks and struts (e.g., Pro-STRUT, VSV Severe Duty Shocks), control arms, ball joints, and various chassis components (e.g., PEC Chassis, Severe Duty Chassis).
  • Engine Management: Sensors, ignition components, fuel system parts, and other engine-related products (e.g., ServiceTech Engine Management, ProTUNE Filters).
  • Electrical: Batteries, alternators, starters (e.g., Service Tech Starters and Alternators), and electrical system components.
  • Drivetrain: Axles (e.g., PDL Severe Duty Axle, PDL Axles), hub assemblies (e.g., PDL Hub Assemblies), and other driveline parts.
  • Exhaust and Emissions: Catalytic converters (e.g., OES Catalytic Converters), mufflers, and exhaust systems.
  • Filters: A complete range of oil, air, fuel, and cabin air filters.
  • Fluids and Chemicals: Oils, coolants, brake fluids, and other automotive chemicals.
• Specialization in Import Parts: Autopart International has a historical strength in imported auto parts, making them a go-to source for shops specializing in European and Asian vehicles.
• Proprietary Brands: They offer their own "Autopart International branded products" which are co-manufactured in socially accountable audited factories that are ISO 9001:2008 & ISO/TS 16949:2002 certified, ensuring quality and consistency.
• Online Ordering and Cataloging: Professional service providers can access their "extensive catalog including part lookup, real time inventory availability, pricing, and online order placement" 24/7 through their browser or shop management systems (e.g., AI OpenWebs). Their "award winning, fully electronic cataloging division" supports a state-of-the-art online parts catalog with over 135,000 AI branded parts and close to 300,000 additional nationally branded products.
• Fast and Free Delivery: A key service for their commercial customers is the promise of "fast free delivery," helping shops receive parts quickly to minimize vehicle downtime.
• Tools & Equipment: Beyond parts, they also offer a wide range of tools and equipment necessary for automotive repair.
• Inventory Management Support: Autopart International works with professional service providers to offer inventory management support, ensuring the "right part is in the right place at the right time."
• Commercial Accounts: Businesses can establish monthly or weekly accounts to streamline purchasing and billing processes, with options for online bill pay and paperless invoicing via Bill Trust.

Autopart International distinguishes itself through several key features, all geared towards serving the professional automotive repair market:

• Exclusive Focus on Professional Service Providers: "One hundred percent of our training focus, marketing, promotions – everything – is dedicated to the Professional Service Provider." This ensures that their entire operation is aligned with the needs of repair shops, rather than trying to serve both retail and commercial customers.
• Premium Quality Parts: Their commitment to "premium parts" is evident in their rigorous quality assurance and use of ISO-certified manufacturing facilities for their private label products. They claim their parts "meet or exceed OE specifications."
• Knowledgeable Staff: Autopart International prides itself on having "the best local parts people in the industry," whose "Counter Teams have significant product and technical knowledge" and are dedicated to helping businesses find the exact parts they need.
• Extensive and Up-to-Date Catalog: Their award-winning electronic catalog provides comprehensive and current vehicle and parts information, including late-model coverage, crucial for modern vehicle repairs.
• Efficient Logistics and Delivery: The "fast and friendly delivery" service is a vital component for repair shops that depend on timely part availability to complete jobs and minimize customer wait times.
• Partnership Approach: They aim to be the "Best Local Parts Partner," working closely with professional service providers to help them grow their businesses.

While customer reviews for this specific location were not provided, the company's overall reputation and operational model emphasize reliability and comprehensive support for automotive professionals. The focus on B2B means that individual consumer reviews, if any were available, might not fully capture the intended service quality from their core commercial clients.

Autopart International's promotional strategies are tailored to their target audience of professional service providers. Their value proposition is built on being a trusted, efficient, and comprehensive supplier of quality automotive parts.

Key promotional messages and offerings would include:

• Partnership for Growth: Inviting professional service providers to "partner with you to help grow your business," highlighting how their extensive inventory and fast delivery can enhance a shop's efficiency and profitability.
• Premium Quality Assurance: Emphasizing the reliability and durability of their "premium parts" that "meet or exceed OE specifications," which helps repair shops maintain their own quality reputation.
• Time and Cost Savings: Promoting the benefits of their efficient online ordering system, fast delivery, and competitive wholesale pricing as ways to save time and reduce operational costs for businesses.
• Expert Support: Highlighting the expertise of their counter teams who can provide accurate part identification and technical knowledge.
• Customer Stocking Program: Offering programs that allow businesses to manage inventory effectively, ensuring they have frequently needed parts on hand.
• Specialty Sales for Tools & Equipment: Beyond parts, they also promote their offering of essential tools and equipment for the garage.

Autopart International also shares "tech tips, product showcases, and information on new parts, as well as updates on our team, community, store news" through their "Latest News" section, serving as a resource for their professional clients. They actively engage on platforms like Facebook and Twitter to connect with their audience. For any auto repair business in Roswell, GA, or the wider region, Autopart International aims to be an indispensable resource for parts acquisition and business support.