Mickey Shorr

For over 55 years, Mickey Shorr has been a household name in Michigan, solidifying its position as the state's largest mobile electronics retailer. Operating within the "Auto Repair Stations" category, Mickey Shorr goes beyond traditional mechanical repairs, specializing in enhancing your driving experience through cutting-edge audio, security, and connectivity solutions. From humble beginnings in Royal Oak in 1967, founded by the visionary Mickey Shorr himself, this family-owned and operated business has consistently adapted to technological advancements, offering expert sales and professional installation services for a diverse range of vehicles and even homes.

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Stepping into a Mickey Shorr store, customers are greeted by an environment designed to showcase the latest in mobile electronics. While specific details on the decor or waiting areas are not heavily advertised, the emphasis is clearly on the product selection and the expertise of their staff. You can expect a clean, organized retail space where you can explore various car audio systems, remote starters, and other electronic accessories from top brands like Rockford Fosgate, JL Audio, Kenwood, JVC, Alpine, Viper, and Directed Electronics. The professional atmosphere is underpinned by the presence of knowledgeable sales associates who can guide you through the options and Factory Certified Professional Installers who ensure that any product purchased is integrated seamlessly into your vehicle. The entire setup is geared towards providing a comprehensive, hassle-free experience, from selection to installation, in a trusted setting.

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Mickey Shorr offers an extensive range of services and goods for sale, making them a one-stop shop for mobile electronics. Their core offerings, aligning with the "Auto Repair Stations" category through their installation services, include:

• Car Audio & Video Systems: This is arguably their flagship service. They sell and professionally install a wide variety of car stereos, speakers, subwoofers, and amplifiers. Whether you're looking for a simple upgrade to factory sound, a complete custom audio system, or the latest Apple CarPlay and Android Auto compatible head units, Mickey Shorr has options to suit all preferences and budgets. They carry high-quality brands and provide expert advice to help you choose the best components for your vehicle.
• Remote Car Starters & Security Systems: As Michigan's largest authorized Viper remote car starter dealer, Mickey Shorr specializes in the sale and installation of remote start and car security systems. This includes one-way and two-way remote starters, as well as comprehensive alarm and security systems to protect your vehicle. Their installers are "Connected Car Certified," ensuring seamless integration with your smartphone and vehicle's existing systems.
• Window Tinting: Mickey Shorr offers professional window tinting services. While specific film brands might vary, the service aims to provide privacy, reduce heat, block harmful UV rays, and enhance the aesthetic appeal of your vehicle.
• Marine Audio: Recognizing the unique demands of marine environments, Mickey Shorr extends its audio expertise to boats. They sell and install marine-grade stereo systems, speakers, subwoofers, and amplifiers designed to withstand water, salt, and sun, ensuring high-quality sound on the water.
• Motorcycle Audio: For two-wheel enthusiasts, they provide specialized audio solutions for motorcycles, ensuring riders can enjoy their favorite tunes on the open road with compact, weatherproof speakers and Bluetooth connectivity.
• Car Video & Navigation: Beyond audio, they offer solutions for in-car entertainment and navigation, including multimedia receivers, dash cameras, and backup cameras.
• Custom Installation: Mickey Shorr prides itself on its custom installation capabilities for cars, trucks, boats, UTVs, ATVs, and motorcycles. Their factory-trained installers undergo continuous training to stay current with the growing complexities of modern vehicles, ensuring every installation is precise and tailored to the vehicle and customer's needs.
• Home Theater Installation: Expanding beyond mobile electronics, Mickey Shorr also offers home theater installation services, leveraging their audio-visual expertise to create immersive entertainment experiences in residential settings.

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Several distinctive features contribute to Mickey Shorr's long-standing success and customer loyalty:

• Decades of Experience: Established in 1967, Mickey Shorr boasts over 55 years of experience in the mobile electronics industry, a testament to their enduring quality and adaptability.
• Family-Owned and Operated: This often translates to a personal touch, strong community ties, and a commitment to customer satisfaction that runs deep within the business.
• Michigan's Largest Retailer: Their scale indicates a wide product selection, competitive pricing, and significant purchasing power, benefiting customers.
• Factory Certified Professional Installers: All technicians are factory-trained and "Connected Car Certified," ensuring they possess the latest knowledge and skills for expert installation and integration of complex systems.
• Lifetime Installation Warranty: Mickey Shorr stands behind its installation work with a lifetime installation warranty. If any adjustment or correction is needed as a result of the physical installation performed on your vehicle, they will perform it at no charge (terms and conditions apply).
• Top Brands: They carry a wide array of premium brands, giving customers access to high-quality and reliable products in every category.
• "Best Deal Guarantee": Mickey Shorr commits to beating any deal, demonstrating their dedication to providing competitive pricing.
• Special Financing Options: To make larger purchases more accessible, they offer special financing options (e.g., "Buy now, pay later") for purchases of $200 or more, providing financial flexibility to customers.
• Trade-Ins Accepted: They accept trade-ins, which can help customers reduce the cost of new equipment.

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Mickey Shorr frequently offers various promotions and deals to provide value to its customers. These can include:

• Free Installation Offers: Many of their popular products, especially remote car starters and basic in-dash stereo head units, come with free installation (though additional features, interfaces for factory security, parts, and extensive installation may incur extra costs, and a basic materials fee of $13.99 may apply).
• Regular Sale Ads: Their website features a "Sale Ad" section with discounts on a variety of products, including car audio components, remote starters, and accessories. These sales often provide significant savings, sometimes up to 40% or more.
• Percentage-Off Coupons: Mickey Shorr occasionally offers promo codes that provide a percentage off the first order or specific product categories, with discounts ranging from 10% to 60%.
• Product-Specific Discounts: Look for deals on specific car stereo models, speakers, subwoofers, and remote starter units from various brands. For example, remote starters might be available for as low as $99.95 with free installation during promotions.
• "Bring Us Your Best Deal & We'll Beat It": This is a standing offer that promotes price competitiveness and encourages customers to check with Mickey Shorr before purchasing elsewhere.

Customers are highly encouraged to visit the official Mickey Shorr website or their physical store locations for the most current and specific promotional offers. Signing up for their email list or checking their "Sale Ad" section online can provide access to exclusive deals and ensure you don't miss out on savings. Mickey Shorr continues to be a trusted destination for those seeking to upgrade their vehicle's electronics, combining a rich history with modern solutions and a strong commitment to customer satisfaction.