Mickey Shorr

  • Overview
  • Intro
  • Photos
  • Location
  • Reviews
  • +1 616-241-5897
  • www.mickeyshorr.com
  • 3300 Eastern Ave SE, Grand Rapids, MI 49508, USA

Operating Hours

Monday 9:00 AM - 6:00 PM
Tuesday 9:00 AM - 6:00 PM
Wednesday 9:00 AM - 6:00 PM
Thursday 9:00 AM - 6:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 5:30 PM
Sunday Closed

Mickey Shorr Introduce

Located at 3300 Eastern Ave SE, Grand Rapids, MI 49508, USA, Mickey Shorr stands as a prominent auto parts store within the "Auto Repair Stations" platform category, offering an extensive array of services and products primarily focused on enhancing your vehicle's audio experience and overall functionality. While the category name "Auto Repair Stations" might suggest a broad spectrum of automotive repairs, Mickey Shorr distinguishes itself by specializing in high-quality automotive installations and accessories, providing a unique and valuable service to the Grand Rapids community.

Upon entering Mickey Shorr, customers can expect an environment designed to showcase the latest in car audio technology and vehicle enhancements. While specific details about the interior decor aren't extensively provided, the nature of their business suggests a clean, organized, and perhaps modern showroom featuring various stereo systems, speakers, amplifiers, and other automotive accessories. The focus is likely on creating a welcoming and informative space where customers can explore options, ask questions, and visualize how these upgrades might integrate into their own vehicles. The layout is presumably designed to facilitate easy Browse and interaction with knowledgeable staff, ensuring a comfortable and confident shopping experience.

The core of Mickey Shorr's offerings lies in its specialized services and goods for sale. As an auto parts store operating within the "Auto Repair Stations" category, their primary expertise revolves around car audio systems. This includes the sale and professional installation of **car stereos, speakers, amplifiers, subwoofers**, and related audio components. Customers seeking to upgrade their in-car entertainment will find a comprehensive selection of products from various reputable brands. Beyond audio, Mickey Shorr also provides services and products for **remote start systems**, enhancing vehicle convenience and security. While not explicitly detailed, it's common for stores of this nature to offer other vehicle accessories such as **security systems, lighting upgrades, navigation systems**, and potentially even minor electrical diagnostics related to these installations. Their service model emphasizes expert installation, ensuring that each component is seamlessly integrated and functions optimally, providing not just products but complete solutions.

What truly sets Mickey Shorr apart, according to customer testimonials, are its distinctive features. A recurring theme in customer reviews is the **exceptional expertise and professionalism** of the staff. Customers like Ron Fick highlight that "These guys know their stuff!" and commend their "incredible install" which was "knocked out of the park with their professionalism, courtesy and degree of service." This indicates a team that is not only highly skilled in technical installations but also committed to delivering outstanding customer service. Another key feature is the **wide selection of products** available. Dan and Nate, specifically mentioned in another review, are praised for carrying a "wide selection," allowing customers to find the perfect stereo and speaker combination for their needs. Furthermore, the staff's **customer-focused approach** is consistently lauded. Reviewers emphasize that the team "asked questions to make sure they understood our situation & goals," demonstrating a genuine commitment to understanding individual customer requirements and providing tailored recommendations. This consultative approach, combined with their **friendliness and extensive knowledge**, fosters a high level of customer confidence, as evidenced by the reviewer who "walked out of there very confident with our purchase." This dedication to customer satisfaction and the ability to answer all questions thoroughly are defining characteristics of the Mickey Shorr experience.

While specific promotional information is not provided, based on the nature of their business and customer feedback, potential promotions from Mickey Shorr might include **package deals** on stereo and speaker installations, discounts on **remote start systems** during certain seasons, or special offers on **amplifier and subwoofer upgrades** when purchased together. Given their reputation for quality and expertise, they might also offer **financing options** for larger purchases, making high-end car audio accessible to a wider range of customers. Loyalty programs or referral discounts could also be strategies to attract and retain customers, building upon their already strong reputation for service. Customers are encouraged to contact Mickey Shorr directly via phone at (616) 241-5897 or mobile at +1 616-241-5897 to inquire about current promotions or to schedule a consultation for their vehicle's audio or accessory needs. The positive word-of-mouth, as demonstrated by the strong recommendations from satisfied customers, serves as a powerful form of promotion in itself, drawing in new clients seeking similar high-quality service and results for their car audio and automotive accessory requirements.

Mickey Shorr Photos

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Mickey Shorr Location

Mickey Shorr Customer Reviews

These guys know their stuff! I had a processor, amp and speakers installed in my car and the guys did an incredible install, I mean they knocked it out of the park with their professionalism, courtesy and degree of service. Music is my medicine and I'm feeling good right now! I highly recommend Mickey Shorr for any of your audio needs. They will have you back on the road and singing in no time. Ron Fick, Grand Rapids MI

May 17, 2025 · Ron Fick

Working with Dan and Nate was an amazing experience!!! They provided great customer service and carry a wide selection. They asked questions to make sure they understood our situation & goals. They were friendly, knowledgeable, and answered all our questions. Walked out of there very confident with our purchase of a stereo & set of 4 speakers. We will be back for an amp & sub. HIGHLY RECOMMENDED!!!

Mar 01, 2025 · Sarah Avink

Do not get your installation done here with a nice vehicle. I really wasn’t going to post this but I just kept finding more and more damage and want people to be aware of the work they do they did this to a 2025 car. They absolutely are terrible installers and caused thousands of dollars worth of interior damage to my car if they would have used the correct trim removal tools most of the damage wouldn’t have happened

Dec 04, 2024 · Troy Ritsema

Overall a very bitersweet experience, but you have to keep their salesman on top of what you really want. Overall 1/5 experience: they’re gunna fall short and then charge extra if you want the job right. I came in the other day with the intention of getting a couple key fobs and a starter system, and perhaps a touchscreen stereo to bring my car up to modern times. The salesman, while building a quote for solely the car starter and fobs, asked if I wished to maintain steering wheel controls, to which I said yes. He then continues to build the quote and comes in sub $400. A good price in my opinion, but higher than expected and put the screen in jeopardy of purchase, given the extremely misleading “free install” in the unit listing on their website. First sign of dicey business practices, I should have known better. I came in late Thursday (yesterday) and got it set up for work first thing Friday morning. I arrive Friday morning right at opening and hand him the key, and request he build me the quote to add in a touchscreen radio, if the price is right I’ll still do it. He quotes me $510 install on a $380 unit, seems fair to me, yet again, but puts me $100 over budget, I tell him I’ll have to call back shortly with my decision. I decide to go for it even though it’s over budget, if i had known it would be another $100, I’d have declined it and just purchased the car starter system. When I arrive and see it, everything looks great, and the touchscreen, fobs, and starter work great- they are experienced and get the job done, credit where credit is due. However, I lost the entirety of my steering wheel controls, including cruise control. Now he says he forgot to add it to the starter quote (which is what he was building when he asked whether or not I wanted to keep them) and that I “just don’t want to pay for the steering wheel controls” when I just dropped $860 on them for a half days work. The fact he effectively called me a liar and thief is the real reason I’m writing this review: he built a quote for a service and product, failed to provide himself with what he needed to live up to that expectation, and now wants me to foot the bill when I wouldn’t have bought it that far out of my budget in the first place. It costs $110 to have it installed, and his manager said they could reduce it to $70 as a gesture, to which I declined- if they’re unwilling to honor their word I won’t give them anymore money and suggest you take a moment to consider working with them at all. They know how to install the product, but their marketing and sales leaves a lot to be desired, and as long as they owe me the service of reinstalling my steering wheel controls, I have to say avoid this place or at the very least, take your own notes on the quote expectations so the sales manager can remember what he’s providing you. They really don’t care to own up to their mistakes after the job is done, and ABC Wearhouse corporate doesn’t want anything to do to help with it either.

Feb 28, 2025 · Peter Vogl

This is hands down the worst experience I’ve ever had with a business! I’ll try to summarize. This was purchased as a gift for me, and was told that everything for installation, including the installation itself, was included in the price. That was a LIE. I set an appointment for 9am, and they double booked me, telling me I would have to wait two hours before they could even start (his excuse was that a lot of people don't show for their appts or leave them). This is an issue for me because I’m a paraplegic, and my wheelchair and appointments are a BIG deal, not anyone else's problem but I'm explaining my frustration. I didn’t have time to wait, so I asked if I could return it. The guy said no, because I would need to show the physical card my wife bought it on. My wife goes to return the item in person, and they completely ignore her when she walks into the showroom! She’s asking to return the starter, and they didn’t ask for any card or info like they claimed they needed from me. He lied to me to make it harder for me to return it. When my wife called them out on this double standard, they just laughed at her. I’ve never experienced worse service.

Feb 11, 2025 · Lilly Nyenhuis