Brass Highway 57 Ford Service

Brass Highway 57 Ford Service, located at 1308 IA-57, Parkersburg, IA 50665, USA, operates as an official Ford dealership service center, falling squarely within the "Auto Repair Stations" category. This designation is crucial as it indicates not only a facility for general vehicle maintenance and repair but also a specialized center with direct access to Ford-specific tools, training, and parts. As a Ford dealership, their primary focus is on providing expert care for Ford vehicles, though they are generally equipped to handle other makes and models as well.

As an authorized Ford service center, Brass Highway 57 Ford Service is expected to maintain a professional and well-structured environment. This typically includes a welcoming customer reception area, a comfortable waiting lounge often equipped with amenities like Wi-Fi and refreshments, and a clean, state-of-the-art service bay. The fact that it's a dealership service center implies a certain standard of cleanliness, organization, and customer comfort that is generally higher than independent repair shops. Customer reviews, while not extensively detailed, highlight efficiency, with one customer stating they were "in and got it done quickly!" even when arriving early. This suggests a well-managed service department that values customer time. The interaction is often described as "very nice" and accommodating, indicating a positive customer service approach.

The location on Highway 57 makes it easily accessible for residents of Parkersburg and surrounding areas, situated on a main thoroughfare. This convenient placement is a practical advantage for vehicle owners seeking professional service.

As an "Auto Repair Station" and a Ford dealership service center, Brass Highway 57 Ford Service offers a comprehensive range of automotive services and goods. Their offerings primarily cater to Ford vehicles, ensuring specialized care and expertise. These services typically include:

• **Routine Maintenance:** This forms the backbone of their service, encompassing oil changes, tire rotations, fluid checks and exchanges, and multi-point inspections as per Ford's recommended maintenance schedules.
• **Advanced Diagnostics:** Utilizing Ford-specific diagnostic tools and software to accurately pinpoint issues, especially those related to complex electronic systems and engine performance. One review mentioned an electrical issue being found and repaired (a "pinched wire and fusible link had blown") which demonstrates their diagnostic capabilities.
• **Brake Services:** Comprehensive brake inspections, pad and rotor replacement, brake fluid flush, and ABS system repair.
• **Tire Services:** Sales of new tires (likely including major brands and Ford-approved tires), tire mounting, balancing, rotation, and flat repair.
• **Engine Repair:** From minor tune-ups to major engine overhauls, including addressing check engine lights and performance issues.
• **Transmission Services:** Fluid changes, filter replacements, and repair for both automatic and manual transmissions.
• **Suspension and Steering Repair:** Addressing issues with shocks, struts, control arms, and power steering systems.
• **HVAC Services:** Maintenance and repair of air conditioning and heating systems.
• **Genuine Ford Parts and Accessories:** A significant advantage of a dealership is the availability of original equipment (OE) Ford parts, ensuring compatibility and quality. They also offer a range of Ford accessories.
• **Warranty Work:** As an authorized Ford service center, they are equipped to perform warranty-covered repairs on new and certified pre-owned Ford vehicles.
• **Recall Services:** Handling official Ford safety recalls, ensuring vehicles are updated and safe.

Their capability to handle an "electrical issue" involving a "pinched wire" and a "fusible link" points to their expertise in complex electrical diagnostics and repairs, which often require specialized knowledge and equipment, typical of a dealership service department.

Several key features distinguish Brass Highway 57 Ford Service:

• **Ford-Certified Technicians:** Dealerships employ factory-trained technicians who have in-depth knowledge of Ford vehicles, their systems, and common issues. They receive regular training on the latest Ford technologies and repair procedures.
• **Genuine Ford Parts:** The use of OEM (Original Equipment Manufacturer) parts ensures that replacements are identical to the components originally installed in the vehicle, maintaining its integrity, performance, and warranty.
• **Specialized Equipment:** Access to proprietary Ford diagnostic tools and equipment allows for precise and efficient troubleshooting and repair, especially for advanced vehicle systems.
• **Efficiency and Timeliness:** As noted in a customer review, their ability to get an oil change done "quickly" even before official opening hours speaks to their efficiency and customer focus. This can be a significant time-saver for busy individuals.
• **Customer Satisfaction Focus:** The positive review about the "first time experience for an oil change here" being "very nice" and the additional service of reprogramming something without extra charge highlights a commitment to customer satisfaction and going "the extra mile."
• **Competitive Pricing:** The comment "Was actually cheaper than where I used to go to!" indicates that despite being a dealership, their pricing can be competitive, challenging the common perception that dealership services are always more expensive.

While the provided snippets are limited, the nature of a Ford service center implies a standard of quality and expertise specific to the brand, which is a significant feature for Ford owners.

As a Ford dealership, Brass Highway 57 Ford Service likely utilizes a variety of promotional strategies. While specific current deals are not provided, common promotions from Ford service centers often include:

• **Service Specials:** Regular discounts on routine maintenance services like oil changes, tire rotations, brake inspections, and battery tests. These are frequently advertised on their website or through mailers.
• **Tire Rebates and Promotions:** Aligning with major tire manufacturers to offer rebates or discounts on new tire purchases, especially during seasonal periods.
• **Parts Specials:** Discounts on genuine Ford parts and accessories.
• **Service Bundles:** Packages for multiple services at a reduced overall price.
• **FordPass Rewards:** Ford often has loyalty programs like FordPass Rewards, where customers can earn points on service and parts purchases that can be redeemed for future services or vehicle purchases.
• **Online Scheduling:** Providing convenient online platforms for customers to book service appointments, which is a form of value-added convenience.

The core value proposition of Brass Highway 57 Ford Service is the assurance of expert, manufacturer-approved service, delivered efficiently and professionally. For Ford vehicle owners in Parkersburg and the surrounding areas, this means access to specialized knowledge, genuine parts, and a team dedicated to maintaining the performance and longevity of their vehicles, often at competitive prices.